Lifehacker has informed me about Urge. This is an iPhone app to help you keep track of all the little bits of savings that you can get by, say, not getting that second cup of coffee.
The way it works is this: every time you don't spend money, you open up the app and tell it how much the thing you didn't purchase costs. The app then keeps track of how much money you have saved.
It costs two bucks. I have not purchased it. Thus I have saved two bucks.
I imagine that proponents of the app will argue that the potential savings that would come from using the app would be more than two bucks.
I respond by not purchasing a 300 foot yacht. I have now saved another $150,000,000. This brings my savings to $150,000,002. What a good day! I think I will knock off early.
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